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Introduction to Marketing
Introduction to Marketing: Lessons
Introduction to Marketing: Lessons

Introduction: Introduction to Marketing (Open)
This brief Video Introduces the professor and topics to be covered in the course
  1. Lesson 1 Introduction
  2. Lesson 2 Organizational Consideration
  3. Lesson 3 Databases Marketing/Getting Needed Information
  4. Lesson 4 Consumer Analysis
  5. Lesson 5 Competitive Analysis
  6. Lesson 6 Opportunity Analysis
  7. Lesson 7 Marketing Objectives
  8. Lesson 8 Marketing Strategy Development
  9. Lesson 9 Product Decisions
  10. Lesson 10 Place and Promotion Decisions
  11. Final Exam

Course Content, Lessons, and Tests: Introduction to Marketing (Open)
The lessons and topics for this course are provided in audio and video format. A test will follow the conclusion of each lesson to verify the concepts covered have been learned.

Review of Topics and Lessons: Introduction to Marketing (Open)
A outline of the topics covered in this course is provided in video format.

Conclusion: Introduction to Marketing (Open)
Final notes and comments about the course made by the author.