Business Communication: Syllabus
Business Communication: Syllabus
Course Description for Business
Communication:
This course is designed to give students a comprehensive
view of communication, its scope and importance in business,
and the role of communication in establishing a favorable
outside the firm environment, as well as an effective
internal communications program. The various types of
business communication media are covered. This course
also develops an awareness of the importance of succinct
written expression to modern business communication.
Many of the assignments are to be keyboarded.
Topics and Lessons for Business
Communication:
- Lesson 1: Facing Today's Communication Challenges
- Lesson 2: Writing for Business Audiences
- Lesson 3: Improving Writing Techniques
- Lesson 4:Revising and Proofreading Business Messages
- Lesson 5: E-Mail and Memorandums
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Lesson 6: Routine Letters and Goodwill Messages
- Lesson 7: Persuasive Messages
- Lesson 8: Negative Messages
- Lesson 9: Informal Reports
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Lesson 10: Proposals and Informal Reports
Objectives for Business Communication:
-
By the end of this course, students should be able
to:
-
Understand and demonstrate the use of basic and
advanced proper writing techniques that today's technology
demands, including anticipating audience reaction,
- Write effective and concise letters and memos,
- Prepare informal and formal reports,
- Proofread and edit copies of business correspondence.
-
Use career skills that are needed to succeed, such
as using ethical tools, working collaboratively, observing
business etiquette, and resolving workplace conflicts,
-
Plan successfully for and participate in meetings
and conduct proper techniques in telephone usage,
- Use e-mail effectively and efficiently,
-
Develop interpersonal skills that contribute to
effective and satisfying personal, social and professional
relationships, and
- Utilize electronic presentation software.