Business Communication: Syllabus

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Business Communication: Syllabus

Course Description for Business Communication:

This course is designed to give students a comprehensive view of communication, its scope and importance in business, and the role of communication in establishing a favorable outside the firm environment, as well as an effective internal communications program. The various types of business communication media are covered. This course also develops an awareness of the importance of succinct written expression to modern business communication. Many of the assignments are to be keyboarded.

Topics and Lessons for Business Communication:

  1. Lesson 1: Facing Today's Communication Challenges
  2. Lesson 2: Writing for Business Audiences
  3. Lesson 3: Improving Writing Techniques
  4. Lesson 4:Revising and Proofreading Business Messages
  5. Lesson 5: E-Mail and Memorandums
  6. Lesson 6: Routine Letters and Goodwill Messages
  7. Lesson 7: Persuasive Messages
  8. Lesson 8: Negative Messages
  9. Lesson 9: Informal Reports
  10. Lesson 10: Proposals and Informal Reports

Objectives for Business Communication:

  • By the end of this course, students should be able to:
  • Understand and demonstrate the use of basic and advanced proper writing techniques that today's technology demands, including anticipating audience reaction,
  • Write effective and concise letters and memos,
  • Prepare informal and formal reports,
  • Proofread and edit copies of business correspondence.
  • Use career skills that are needed to succeed, such as using ethical tools, working collaboratively, observing business etiquette, and resolving workplace conflicts,
  • Plan successfully for and participate in meetings and conduct proper techniques in telephone usage,
  • Use e-mail effectively and efficiently,
  • Develop interpersonal skills that contribute to effective and satisfying personal, social and professional relationships, and
  • Utilize electronic presentation software.