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Retail Management
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Retail Management Course
Retail Management Course
Retail Management Course

The following course in Retail Management is provided in its entirety by Atlantic International University's "Open Access Initiative" which strives to make knowledge and education readily available to those seeking advancement regardless of their socio-economic situation, location or other previously limiting factors. The University's Open Courses are free and do not require any purchase or registration, they are open to the public. 

Objectives for Retail Management:

To develop knowledge of contemporary retail management
 issues at the strategic level. To describe and analyse the way
 retailing works, specifically the key activities and relationships.
 To provide an academic underpinning to the above through the
 application of retailing theory and research.

Description for Retail Management:

  • Understand effective methods and strategies required for retail management.
  • Understand how to utilize resources and techniques used in retail management.
  • Understand analysis of store location, merchandising, products and pricing.

Introduction: Retail Management (Open)
This brief Video Introduces the professor and topics to be covered in the course

Course Content, Lessons, and Tests: Retail Management (Open)
The lessons and topics for this course are provided in audio and video format. A test will follow the conclusion of each lesson to verify the concepts covered have been learned.

Review of Topics and Lessons: Retail Management (Open)
A outline of the topics covered in this course is provided in video format.

Conclusion: Retail Management (Open)
Final notes and comments about the course made by the author.


Resources and Bibliography

Retail Management: A Strategic Approach- 9th edition, Berman, B. and
Evans, J. R. (2003). Prentice Hall The entire book is accessible online at
http://wps.prenhall.com/bp_berman_retail_9/42/10853/2778389.cw/index.html